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Café Coffee Day looks forward to Starbucks competition in India

Café Coffee Day currently has 400 coffee outlets in India and plans to open another 250 this financial year. It also has thousands of Coffee Day Xpress vending machines (and two subsidiary-owned coffee shops in Pakistan and, as its beachhead in Europe, three in Vienna). Café Coffee Day looks forward to the entry of Starbucks into the Indian market as it believes that Starbucks will persuade customers to accept much higher prices for coffee drinks. For more, see here.

Posted by David Fahey on March 18, 2007 at 08:55 PM in Austria, Coffee, Drinking Spaces, India, Pakistan | Permalink